Andrea Binder
Andrea has been with NielsenIQ for over 12 years supporting retailers across a wide variety of channels and store formats, most recently focused on the Pet channel. Andrea has a strong background measuring and explaining the FMCG marketplace as consumers shift their spending in an Omnichannel environment, store formats continuously evolve, and product innovation moves rapidly.
Andrea is a sought-after presenter for industry events such as Global Pet Expo, SUPERZOO, Pet Industry Leadership Summit and more. As a presenter, she brings the numbers to life for pet retailers, manufacturers, and industry partners looking to understand topics such as:
Andrea is a Minnesota native. She graduated from the University of Minnesota – Duluth with a focus in Retail Marketing and Consumer Analytics. She currently lives in the Twin Cities with her family and their adorable black lab, Breezy.
Sophia Dickerson
Audrey Neff
Ben Crosbie
Vanessa Lee
Jane Lauder
Jane Lauder is an entrepreneur, investor, and longtime board member of The Estée Lauder Companies (ELC). She is the founder of TAW Ventures, a firm dedicated to advancing pet wellness, health and longevity through strategic investments in groundbreaking products and solutions.
Jane’s dedication to the pet sector builds on her nearly three-decade career at The Estée Lauder Companies (ELC), where she served in senior leadership roles across marketing, product innovation, and global brand management. Most recently, as Chief Data Officer and Executive Vice President of Enterprise Marketing, she led the company’s integration of AI and advanced technology tools, driving growth and transformation at one of the world’s most iconic beauty companies.
Now, Jane is channeling the same creativity, rigor, and growth mindset that defined her beauty career into shaping the future of pet health. She believes that the principles of building global beauty brands—deep consumer connection, innovation rooted in science, and a relentless focus on quality—are equally powerful in creating the next generation of pet wellness companies.
